How far is your phone from you at this very moment? Chances are it’s less than 60cm away from you. Or on your desk. Or in your pocket. More than likely, you’re reading this on your phone. We bet it’s the latter. Mobile ticketing is a sure-fire way to improve your event. You’re…
Confessions of a digital marketer: how big advertising tactics are used to sell event tickets
Advertising used to be a fairly desperate state of affairs. We’d broadcast messages widely across the country using expensive media and hope someone was paying attention. Meantime our clients would stand around in their stores hoping someone would walk in. And the…
“Why aren’t people booking tickets to my event?”
Introducing the top reasons why people aren’t booking tickets to your event… So, you’re throwing an event. And you think you’ve got this whole thing pretty sussed. Well, we have two questions for you: 1. How many people visit your ticket sales page or your website each day? And 2…
The 6 Crucial Metrics you need for your event
You’re running an event, you’ve set up your tickets with a ticketing provider, and now it’s just about concentrating on the event itself, right? Wrong. As an organiser you need to keep up-to-date with how your tickets are selling, which of your marketing approaches are working (or not…
Awesome websites you must get your event listed on
Getting your event noticed is just a click away… One extremely cost-effective way to get extra exposure for your event is to make sure you get listed on websites relevant to what your event entails and where it might be happening. There are literally thousands and thousands of blogs…
Conversion Rates: How to make yours sing
Do you feel like you have a lot of interest in your event but somehow you’re losing customers? We think we can help. Let’s talk Conversion Rates – what they are, how can you use them, and what are the industry averages? So, we’re just going to put it out there. Around 87% of people who show…